I got lucky when I started swapping my routine over to an all-clean regime. I was already working at The Moment, so I knew exactly which products worked best for me because I’d been testing so many for the site. Had it not been for my job, I would have been totally lost in where to start and likely still primarily using olive oil and coconut oil from the grocery. These ingredients are paired back and efficient, but the clean beauty industry is growing so rapidly now, and there are so many more beautiful, sophisticated formulas to explore.
We love talking about these new non-toxic products, but the reality is, when making the swap to a full-on clean routine, it can all be super overwhelming. What products do you start with? Which products will work for you? Which products are efficient, but still affordable? Our number one clean makeup artist friend, Sarah Rose, is here to help! Below is her guide to curating a pretty terrific clean skincare routine that won’t have you missing your old products. She also created a great guide for your clean makeup swap, so keep your eyes out for that piece, coming soon to The Moment.
Sarah Rose: This is a simple process I walk my clients through when they’re considering where to begin. It can seem intimidating and pricy to commit to switching your entire routine, but these tips make the journey stress-free and even more life-changing.
Take It Slow
All good things take time, including finding your best clean routine Start by replacing products one at a time after running out of your current favorite. As much as I’d love for you to jump in feet first, sustainability and consciousness of your wallet is also a consideration. Replacing a product one by one also ensures that your skin won’t be overwhelmed by a plethora of new products or ingredients. This way, you can more accurately determine what’s working for your skin and what’s not.
Cover Your Bases
If you happen to run out of a few products at a time, or if you’re someone who’s itching to transition faster–here’s a simple way to prioritize which products you should purchase first. Think about frequency and surface area. Which products do you use most often? Which products do you apply to the most amount of skin? The ones that you should consider swapping first are the ones that give you the most toxin exposure. To name a few; deodorant, body lotion, moisturizer, cleanser, foundation, mascara, lip products, concealer.
Do Your Research
Clean beauty is the fastest growing sector of the beauty market, there are products and brands emerging left and right. Since most of us don’t have a chemistry degree, it can be difficult to determine which products are really non-toxic (I struggle with this myself). Finding a trustworthy resource or retailer who has already put in the hard work and research into product safety is important to your journey. My favorites are: Think Dirty (an app you can download and even scan barcodes while shopping), The Environmental Working Group’s Skindeep Database, Follain (they’ve dropped the hammer on over 1400 ingredients and have already curated for performance), Credo (for the beauty junkie, this place is like a candy store), and CAP (for the holistic beauty addict, just as many supplements line these walls as do face oils).
Find some of my favorite affordable and universal clean skincare swaps below:
Osea’s Ocean Cleanser, $44, is one of my very favorites! It’s hyper-concentrated and super effective, using a blend of algae and vegan lactic acid from fermented beet to gently break up any dirt or debris on the skin. Because of the potency of the formula, you’ll find yourself needing just one pump with a touch of water for the whole face. Pro tip: you can even use it as a mask if you have on for a few minutes!
If you are on the dryer or sensitive side, I would recommend Osea’s Ocean Cleansing Milk which is much gentler plus has DPHP, a plant-based amino acid compound that helps smooth over the surface of the skin–leaving you bright and soft without irritation.
In the clean beauty industry, the quality of ingredients matter. Not all ingredients are created equal, and sourcing has everything to do with effectiveness. For this reason, any water used at the base of a toner is usually a floral water or demineralised water collected as the by-product of another ingredient’s extraction. For this reason, toners tend to be a bit pricier. Kari Gran’s Hydrating Tonic is $35 and comes in Rose and Lavender, so it will suit everyone’s scent preference.
Pai’s Rosehip BioRegenerate Oil is just $40, super high quality, and suitable for all skin types. Pai was created for those who are sensitive or on the dryer end of the spectrum, but even problematic and oil-prone skin types can benefit from this lightweight, sebum balancing face oil. Rosehip oil is a wonderful ingredient that produces Vitamin A, which assists in cell regeneration but without irritation.
The Beauty Chef’s Beauty Fix Balm, $30 is multi-purpose but was designed to alleviate dryness and inflammation so it works wonders on the eye area to help heal and stimulate the area to relieve puffiness using naturally occurring peptides.
Osea’s atmosphere protection cream $48: affordable, protective, good for all skin types
Finding a mask that contains both hydration and exfoliation can be a tricky task, which is why I love powder masks that can be mixed into your favorite cleanser, toner, or even manuka honey to elevate their hydration level. Dr. Alkaitis has a mask for every skin type and concern, for just $39. You can hang onto powder masks forever, they never expire (unless water gets into them, so be careful around the sink). In fact these masks will never be more active than when you activate the powder by mixing it with your cleanser, toner, or honey.
Special thanks to Sarah Rose!
Photo by Sally Griffiths